How it Works

Preserve the memories that matter to you using principles from memory science

Improve your memory in just minutes a day

HippoCamera was designed to mimic the hippocampus, a seahorse-shaped part of your brain that’s responsible for taking recent memories and making them last for the long term. Research shows that the hippocampus plays back memories on a speeded basis to other parts of your brain to consolidate those memories. Over time, a person’s hippocampus can become less effective, and that’s where HippoCamera comes in.

HippoCamera guides you to record and replay rich memory cues from important life events using established principles from the science of learning and memory. Research showed it sharpened activity in the hippocampus and produced an average gain of over 50% in memory recall for the unique details of these events.

And that’s the important part: preserving memory for these unique details is what makes you ‘you’!

  • Record

    HippoCamera guides you through a multi-step process to record a powerful memory cue that has an audio tag and video component.
  • Replay

    Later, you replay your memories on an optimized schedule, similar to the way that the hippocampus consolidates our memories.
  • Remember

    Using HippoCamera will preserve memory for the events of your life. It’s three times more effective than just recording and replaying regular videos.

HippoCamera is grounded in decades of research

The HippoCamera platform integrates all of these keystone neuroscientific and learning principles

Click/tap on an item to view more details

1 Neill et al. (1990). J Exp Psychol Learn Mem Cogn, 16(3)
2 Mäntylä & Nilsson. (1988). J Exp Psychol Learn Mem Cogn, 14(3)
3 Thompson & Paivio. (1994). Can J Exp Psychol, 48(3)
4 Cowan et al. (2021). Psychon Bull Rev, 28
5 Ebbinghaus. (2013). Ann Neurosci, 20(4)

6 Robin, Wynn, & Moscovitch. (2016). J Exp Psychol Learn Mem Cogn, 42(2)
7 Cai et al. (2016). Nature, 534
8 Carr, Jadhav, & Frank. (2011). Nat Neurosci, 14
9 Raaijmakers & Shiffrin. (1981). Psychol Rev, 88(2)

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